Joe Hyrkin talks about his
Digital publishing is now a mature, thriving industry, and yet many still insist that publishing is in its death throes. Book publishers know better: While hardcover sales declined slightly between 2008 and 2012 (from $5.2 billion to $5 billion), eBook sales grew at an astonishing clip during that period, rising from $64 million to $3 billion. And while digital publications are typically sold at a lower per-unit cost, profit margins are much higher – from 41 percent to 75 percent as publishers make the transition from print to digital.
There’s also a good infographic from October 2013 here, about book sale figures. Personally I baulked at the $15 eBook price, but I don’t buy DRM books so I have no idea if that’s normal: http://www.newrepublic.com/article/114998/book-business-doing-fine
Joe lists three trends he considers important in the coming year of publishing:
- Twitter as the tip of the iceberg
- New long-form content discovery venues
- Growth in ad spending
Click through to the original article to dig into what he has to say about these things (Boo hiss at ‘ad spending’, personally): http://gigaom.com/2014/01/04/digital-publishing-how-it-will-evolve-in-2014-and-beyond/